My role involved orchestrating a series of themed events to bring together our network of customers and partners, creating opportunities for knowledge sharing, networking, and collaboration. From conceptualizing themes, layouts and concepts for experiential marketing to coordinating logistics and securing speakers, I was responsible for every aspect of event planning and execution.
Starting by establishing collaboration between the core team in Switzerland and the local chapters in each office, I ensured that every event we created focused on fostering collaboration and sustainability among our customers, partners, industry players and our own team.
Actions:
- Event Planning and Execution: I meticulously planned and executed a diverse range of events tailored to the unique needs and interests of our community across EMEA. From large-scale trade shows to intimate workshops, each event was designed to facilitate meaningful connections and drive engagement.
- Collaboration and Relationship Building: Recognizing the importance of fostering strong relationships within our community, I prioritized opportunities for collaboration and knowledge sharing. Through panel discussions, networking sessions, and interactive workshops, I facilitated dialogue and collaboration among our network of customers and partners.
- Measurement and Analysis: To gauge the impact of our efforts, I implemented robust measurement and analysis strategies to track key metrics such as footfall, leads generated, and customer satisfaction. By analyzing the results of each event, I was able to identify areas for improvement and refine our approach for future initiatives.
Results: Through my efforts in building the Landis+Gyr Energy Management Community across EMEA, we witnessed increased footfall, generating a higher volume of leads and fostering improved customer relationships. Moreover, the collaborative spirit within our community has flourished, leading to increased knowledge sharing and innovation. By bringing together stakeholders from across the region, we have created a vibrant and supportive community that is driving positive change in the energy management industry.
Switzerland
Finland
Germany
